Customer Strategy
What is the Customer Satisfaction Score (CSAT)?
Learn how the Customer Satisfaction Score (CSAT) measures real-time customer experience, why it matters, and how the metric helps improve service and long-term customer relationships.
Sem Kieboom
03 February 2025
What is the Net Promotor Score (NPS)?
Learn what the Net Promoter Score (NPS) is, how it’s calculated, and why it matters. Discover how businesses like Coolblue use NPS to boost customer loyalty and drive improvement.
Georgine Adriaansen
14 January 2025
2025: The year Customer- (CX) and Employee Experience (EX) changes
Discover how AI will transform customer and employee experience in 2025. Learn key trends, actionable insights, and how transparency and culture drive success.
Hans Hylkema
08 January 2025