Customer Loyalty

What is the Net Promotor Score (NPS)?

What is the Net Promotor Score (NPS)?

Learn what the Net Promoter Score (NPS) is, how it’s calculated, and why it matters. Discover how businesses like Coolblue use NPS to boost customer loyalty and drive improvement.


Sem Kieboom 23 March 2026
Why is a high response rate important?

Why is a high response rate important?

Do you want to increase the response rate of your customer satisfaction survey? Discover strategic, Q&A‑style tips from Customeyes to boost participation, gain reliable insights, and maximise the impact on customer centricity and decision‑making.


Sem Kieboom 03 March 2026
First aid for setting up a customer satisfaction survey

First aid for setting up a customer satisfaction survey

Is this your first customer satisfaction survey? Then you probably have many questions. All beginnings are difficult, but with good preparation, you’ll be just fine.


Hans Hylkema 26 February 2025
What is the Customer Effort Score (CES)?

What is the Customer Effort Score (CES)?

Discover how the Customer Effort Score (CES) helps businesses reduce friction, improve customer journeys, and build lasting loyalty through simplicity.


Georgine Adriaansen 23 January 2025
What is the link between customer satisfaction and customer loyalty?

What is the link between customer satisfaction and customer loyalty?

What is the link between customer satisfaction and customer loyalty?


Michiel de Snaijer 07 December 2023